GfK TravelScope: Keeping the goal in sight!

Sample application possibilities and areas of use


Market data, developments and benchmarks that are accepted in the entire branch form the basis of any internal and external PR work

  • Strategic product positioning
  • Direct marketing
  • Relationship marketing to the travel agency
  • Tour operators
  • Organization form of the journey
  • Booking location, type of booking
  • Information sources before booking

 

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