With the stationery/office supplies consumer panel GfK offers a unique instrument for the continuous observation of consumer behavior in Germany. Month for month 10,000 persons aged 10 years and older report on their private purchases of stationery and office supplies to GfK. Would you like to know more about the panel methodology? Then just click here.
From pencil sharpeners to compasses: the stationery/office supplies consumer panel includes numerous categories from the areas stationery, office supplies, writing supplies, packaged fancy stationery and candles, greeting cards, printing cartridges.With the stationery/office supplies consumer panel GfK takes over the task of observing the market and the competition for you. The stationery/office supplies consumer panel depicts the consumption behavior of German consumers in a unique way. You receive reports on volume and value sales and a precise view into buyer structures – for your brand(s) and for those of your competitors.
GfK Panel Services
Stationery/Office Supplies
+49 (0)911 395-3668
stationery@gfk.com