GfK MediaScope Cinema
With GfK MediaScope Cinema we offer you the continuous monitoring of the cinema market in Germany . By means of our instrument GfK MediaScope we collect market data on movie attendance. These data provide you with detailed insights into the cinema market and help you to recognize market trends at an early stage and to be able to act accordingly.
We offer you:
- Continuous market observation with answers to the following questions (examples):
- How is the market developing?
- How are ticket prices developing?
- What is the demographic structure of moviegoers and
how is it changing?
- What do the target group profiles of certain film
genres / films look like?
- How large is the potential target group?
- And much more.
- The answering of specific questions by way of individual ad-hoc studies (online, paper & pencil)
Contact
GfK Panel Services
GfK MediaScope
+49 (0)911 395-3657
cinema@gfk.com